
July 21, 2025 — In its latest market outlook, Citadel Securities estimates that U.S. corporations are on track to execute nearly $1 trillion in stock buybacks throughout 2025 — a move expected to provide a strong tailwind for equities amid macroeconomic uncertainty. The report suggests that this sustained corporate demand for equities could serve as a stabilizing force, especially in July, which is historically the best-performing month for the S&P 500.
Buybacks, which reduce the number of outstanding shares and often increase earnings per share (EPS), are viewed positively by markets as a signal of corporate confidence and a tool for returning capital to shareholders. This year, companies across the tech, energy, and financial sectors are leading the charge in repurchase programs, with tech giants like Apple, Microsoft, and Alphabet having already announced multi-billion-dollar plans in Q1 and Q2.
Despite headwinds including uncertainties around tariff announcements, corporate earnings revisions, and lingering inflationary pressures, retail investor participation remains strong. Platforms such as Robinhood and Fidelity are reporting elevated trading volumes, particularly among younger investors who are leveraging bullish sentiment.
Citadel’s analysts note that buybacks have helped mitigate volatility in recent months, acting as a buffer during earnings disappointments or global macro surprises. They also highlight that the Federal Reserve’s stable rate stance, coupled with slowing inflation, has further supported equity inflows, especially into large-cap U.S. stocks.
Market watchers will keep a close eye on the upcoming earnings season, where forward guidance will play a key role in sustaining the rally. If buybacks continue at their current pace, Citadel suggests that the S&P 500 could break past 6,000 points before year-end, barring any major geopolitical or fiscal shocks.